Coke consistently outsells Pepsi, though Pepsi routinely wins blind taste tests. Why is one of the mysteries of advertising.
Intelligent. Optimistic. Curious.
Audio
Paula Apsell, Senior Executive Producer of the PBS series, Nova, talks with Steve Paulson about story choice and how to interview scientists.
Theoretical physicist Michio Kaku thinks that nature is God's greatest creation.
James Finney Boylan had gender re-assignment surgery in his 40s and is now Jennifer Finney Boylan.
Sometimes making music new is as simple as adding a few new elements. For ground-breaking jazz composer Maria Schneider, that meant adding words to her work.
Rob Walker talks with Steve Paulson about the Subservient-Chicken-dot-com web site and why it’s a new kind of advertising.
Errol Morris made a documentary about Abu Ghraib called "Standard Operating Procedure." Journalist Philip Gourevitch and Morris have written a companion book that examines what really happened at Abu Ghraib.
Noam Chomsky may be America's most prominent radical intellectual. An outspoken critic of U.S. foreign policy, he says the mainstream media simply won't acknowledge his political perspective.
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