“The medium is the message.” “We shape our tools and thereafter our tools shape us.” “We look at the present through a rear-view mirror. We march backwards into the future.” Those are just a few of Marshall McLuhan’s famous quotes. McLuhan is one of the most influential media thinkers of...Read more
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Episode Archives
A husband, looking at his wife in a mirror maze, asks “are you coming or going?” She answers “Yes, yes.” Next time on To the Best of Our Knowledge, we’ll look at the history of mirrors, as we reflect on the question “How do you know who you are?”Read more
Whittier called them "the saddest words: it might have been." But turn it around and you'll find places we create to replace the world we live in -- past, present and future. On To the Best of Our Knowledge, other worlds. Scientist Brian Greene looks at the physics of the multiverse, and...Read more
Forget the deerstalker cap and the calabash pipe. The real Sherlock Holmes is much hipper than that. One scholar suggests that with his violin, creative spirit, cocaine and costumes, Holmes was the rock star of his day. We'll investigate the elementary Sherlock Holmes, from the new annotated...Read more
Things go better with "biting the wax tadpole"? That doesn't sound right, does it? Yet that's the literal translation of Coca-Cola that Chinese shopkeepers came up with...a set of characters pronounced "ke-kou ke-la." In this hour of To the Best of Our Knowledge we'll explore the exotic world of...Read more
A police officer's shooting of a young, unarmed Afrian American man here in Madison joins a long list of national tragedies. So we devote this hour to conversations about race and justice.Read more
What’s the face of the future? Not flying cars and life on Mars… What’s the future of our faces? With new facial transplantation surgeries and the latest news about the NSA collecting images for facial recognition anaylsis, we're wondering about what we see in the mirror every day.
Also...Read more
Ingrid Betancourt was kidnapped by Marxist rebels in Columbia while in the midst of her presidential campaign. She spent the next six and a half years in captivity chained, humiliated and abused. But her greatest fear was not death. It was losing her humanity. In this hour of To the Best of Our...Read more
Violence may be a national scourge, but an awful lot of people devour shoot-‘em-up movies and video games. In this hour of To the Best of Our Knowledge, the seduction of violence. Why, for instance, four and five-year-old children love fantasy games where they kill each other. Also, the...Read more
Novelist John Updike doesn’t like doing interviews. At least until the interview starts. Then he realizes it’s kind of flattering to talk about himself. Now, he’s written a novel about a famous artist being interviewed. In this hour of To the Best of Our Knowledge, John Updike on why an...Read more
Bohemians used to hate anything that reeked of money. It destroyed the soul. Now, many self-styled bohemians are reveling in slate shower stalls, Range Rovers, and lava-rock grills. In this hour of To the Best of Our Knowledge, the triumphs of the “Bobo” – the Bourgeois...Read more
Suppose there's a pill that would dramatically boost your creativity. Would you take it? Psychologist Jim Fadiman says that pill exists. It's the powerful hallucinogen LSD. Fadiman describes a remarkable experiment showing how psychedelics enhanced the creativity of senior scientists. Read more
Is the NSA wiretapping story really new? Sure, whistle blower Edward Snowden is all over the news. But people were talking about federal surveillance ten years before leaked documents about “Prism.” In this hour, we take a look at what we know about government surveillance and when we knew it...Read more
She's a little bit country. She's a little bit rock and roll. Carlene Carter grew up surrounded by music. She's the daughter of June Carter and the stepdaughter of Johnny Cash. And Carlene followed in their footsteps, with a few twists and turns along the way. In this hour of the Peabody Award-...Read more
Have you ever heard of an “Uncreative Writing” course? In this class, students are penalized for showing any kind of originality. Instead, they’re rewarded for plagiarism, plundering and stealing. We’ll meet the man behind “Uncreative Writing” – poet Kenneth Goldsmith. Also,...Read more
Sometimes all you really want to take to bed is a good book. In this hour of To the Best of Our Knowledge, meet some passionate readers. We’ll also try to find out if big time critics really hate books.Read more
To Daniel Libeskind, buildings are much more than concrete boxes. They’re expressions of hope, joy, freedom, and memory. In this hour of To the Best of Our Knowledge, architect Daniel Libeskind talks about his master design for the World Trade Center site.Read more
Walk into the children's section of any bookstore and the magic wands and secret portals almost materialize in front of you. Wizards, witches, demons, time travel, dragons, orphans, orphaned dragons – doesn't anyone know how to write a non-magical book anymore?! In this hour of To the Best of...Read more
Nature, red in tooth and claw. That line from Tennyson's poem still strikes a chord when we contemplate the natural world. Today, there's a divide in how we view nature. On the one hand, we swing through it like a playground, on the other, we're forced to step back to allow for nature's power in...Read more
Cross-dressing terrorist angels. LA Gangbangers covered in Virgin Mary tattoos to protect them from bullets. Prophets in g-strings and pasties. Next time on To the Best of Our Knowledge we’re going to look for god in some unlikely places - in the middle of a math equation, and in the lyrics...Read more
“The bearded lady/tried a jar/she’s now/a famous movie star/Burma-shave.” Jingles like that could be found on signs across America’s highways between the 1930's and the 1950's. In this hour of To the Best of Our Knowledge, the story behind the legendary Burman-Shave advertising campaign. Also...Read more
Ok, take a breath. Close your eyes. Recall the home of your childhood. Can you smell the cookies in the kitchen? Can you open a drawer in your bedroom? Do you see the sunlight through a window? Every building has a story. . . And not only a story, every building has a sound.Read more
Is there such a thing as true, original creativity? Or "Are we just seeing further by standing on the shoulders of giants?", to paraphrase Sir Isaac Newton. In this hour of To the Best of Our Knowledge we'll explore the question of where good ideas come from. Steven Johnson will tell us about...Read more
Ever dream of finding buried treasure? In this hour of To the Best of Our Knowledge, real-life treasure hunters like the two small-time prospectors who risked their lives in the Canadian tundra, and found one of the world’s biggest diamond mines. Also, hunting for dinosaur bones in the Gobi...Read more