“The bearded lady/tried a jar/she’s now/a famous movie star/Burma-shave.” Jingles like that could be found on signs across America’s highways between the 1930's and the 1950's. In this hour of To the Best of Our Knowledge, the story behind the legendary Burman-Shave advertising campaign. Also...Read more
Intelligent. Optimistic. Curious.
Episode Archives
Imagine a world where flying robots watch over our borders, assist with search and rescue missions, and survey roads and pipelines. Sounds like science fiction, but in many parts of the country it's a reality. This week, we explore the rise of drones, both as a military tool and a disruptive...Read more
The collapse of the twin towers gave birth to a strange new world. It was a city of fire and dust, rubble crunching under foot and eerie underground rivers. William Langewiesche was the only journalist with unrestricted access to Ground Zero. What he found there was startling, natural, and...Read more
The atom bomb's ability to kill people makes it a literal dangerous idea. But there are other kinds of dangerous ideas -- ideas that are contrary, counterintutive and just plain unconventional. It's that kind of dangerous idea that we explore in this hour.Read more
Magic is an art, a philosophy, and a way of seeing the world. In this hour, we learn magic tricks from a stage magician, travel to India's last magician's colony, explore shamanic magic, and talk with magical novelists Erin Morgenstern (Night Circus) and Deborah Harkness (...Read more
How far would you go for something to eat? Paris? Mom’s house? The drive-through at Mickey D’s? I bet you wouldn’t swim thousands of miles, from Mexico to the Arctic, just to scarf up mud from the bottom of the ocean. Whales do, and they’ve been doing it every year for eons. In this hour...Read more
After 11 years of isolation in New England, Nathan Zuckerman returns to New York City. Now 71, Zuckerman discovers that a lot has changed. In this hour of To the Best of Our Knowledge, we'll meet Nathan Zuckerman's creator, the renowned novelist, Philip Roth. And we'll find out how both Roth...Read more
Chefs and writers explore the language of food on the plate and on the page. We meet novelists who cook, chefs who write, and a poet of pies. It's an hour of deliciousness in words and food.Read more
A husband, looking at his wife in a mirror maze, asks “are you coming or going?” She answers “Yes, yes.” Next time on To the Best of Our Knowledge, we’ll look at the history of mirrors, as we reflect on the question “How do you know who you are?”Read more
Have you ever thought about money? Now, of course you have. Talking about money permeates our existence. But what if there wasn’t any money? What would you do?
Things go better with "biting the wax tadpole"? That doesn't sound right, does it? Yet that's the literal translation of Coca-Cola that Chinese shopkeepers came up with...a set of characters pronounced "ke-kou ke-la." In this hour of To the Best of Our Knowledge we'll explore the exotic world of...Read more
Back in 1967, Noam Chomsky wrote a famous essay called "The Responsibility of Intellectuals." Chomsky was furious about what he called "the deceit and distortion surrounding the American invasion of Vietnam." And he urged intellectuals "to speak the truth and expose lies." So what is the...Read more
Who are you? White or black, Muslim or Christian, working class or wealthy? Most of us rotate through many different cultural identities, at work and at home. And sometimes, reconciling them is hard.Read more
Nobody wants to fail. But maybe we’ve got the idea of failure all wrong. Maybe it's not something to avoid, but something to strive for. . Read more
Men are not really from Mars and women are not really from Venus. But there are definite differences between the two genders. Norah Vincent was curious about what a man's life was like. So she spent eighteen months undercover...as a man. In this hour of To the Best of Our Knowledge, Norah...Read more
It turns out that television may not be quite the "boob tube" and "the idiot box" that we thought it was. It seems that watching TV can actually make you smarter... by posing new cognitive challenges for your brain to solve. In this hour of To the Best of Our Knowledge, we'll explore the...Read more
David Graeber was an iconoclastic anthropologist and influential radical thinker, one who popularized the rallying cry "We are the 99%." He died on Sept. 2 in Venice, Italy at age 59. Read more
Ronald Reagan had it. Jonathan Swift, Iris Murdoch, and, most likely, Ralph Waldo Emerson had it too. Alzheimer’s disease is on the rise, and scientists predict that up to one hundred million people will develop it in the next fifty years. In this hour of To the Best of Our Knowledge, the...Read more
Future Perfect: Dreamers, Schemers & Visionaries
Part Four
The happiness industry is booming. And with good reason - everyone wants to be happy. Today, science can light the way. In this hour of To the Best of Our Knowledge,...Read more
Here’s the truth: the wild romance will probably end. Wedding vows, intimacy, heartache… they can have a long shelf-life. But those butterflies in your stomach? Wild libidinal longings? They tend to quiet over time.
So what happens after the romance ends? From passionate marriage, to ...Read more
Science fiction offers us visions of histories we don't know -- histories of the future and the past. Today, legendary science fiction writers talk about science, utopia, and the imagination. Plus, the winners of our 3 Minute Futures fiction contest!
...Read more
Robert Olen Butler had a crazy idea. The Pulitzer Prize-winning novelist wanted to show how writers really work. So he created his own web site, pointed a camera at his word processor, and wrote...every night for three weeks. Believe it or not, thousands of people tuned in for the these...Read more
Homer called salt a divine substance. Salt taxes built empires across Europe and Asia. They even sparked a revolution. In this hour of To the Best of Our Knowledge, why salt is no ordinary rock. We’ll tell you how it’s changed the course of history. Also, the...Read more
Do you believe that the government is keeping secrets from us? That the military is hiding evidence of alien visitations? Maybe you have a hard line to the truth -- or maybe you're a sucker for conspiracy theories. Today, we explore why we love conspiracy theories and why we believe them.Read more