Things go better with "biting the wax tadpole"? That doesn't sound right, does it? Yet that's the literal translation of Coca-Cola that Chinese shopkeepers came up with...a set of characters pronounced "ke-kou ke-la." In this hour of To the Best of Our Knowledge we'll explore the exotic world of...Read more
Intelligent. Optimistic. Curious.
Episode Archives
“The bearded lady/tried a jar/she’s now/a famous movie star/Burma-shave.” Jingles like that could be found on signs across America’s highways between the 1930's and the 1950's. In this hour of To the Best of Our Knowledge, the story behind the legendary Burman-Shave advertising campaign. Also...Read more
“We can be bought,” they said,” but we can’t be bored.” The king and queen of American theater, Alfred Lunt and Lynn Fontanne turned down a fantastic sum from the movies in the middle of the depression to continue to live their illusion on the stage. In this hour of To the Best of Our...Read more
It seems everyone has something to say about motherhood. A lot of people have advice. Others just have... issues. In this hour of To The Best of Our Knowledge -- the tricky topic of motherhood. Linda Gray Sexton remembers her mother, the troubled poet Anne...Read more
Malcolm Gladwell knows how to succeed in show business without really trying -- write a story for The New Yorker about a psychiatrist who studies serial killers. Then a playwright will take some of the words from your article and use them in a Broadway play. Next time on To the Best of Our...Read more
A Swedish environmentalist believes we really should give back to the earth, even after we’ve died. Her company is trying to replace cremation with a technologically-enhanced form of organic composting, and she’s already got the support of King Carl Gustav and the Church of Sweden. In this...Read more
So much of our daily lives gets turned into data -- our online shopping purchases, phone calls, family photos. We're all surrounded by data, and learning how to harness it could be more transformative than we realize. This week, a look at the new data specialists using their knowledge of numbers...Read more
Ever dream of finding buried treasure? In this hour of To the Best of Our Knowledge, real-life treasure hunters like the two small-time prospectors who risked their lives in the Canadian tundra, and found one of the world’s biggest diamond mines. Also, hunting for dinosaur bones in the Gobi...Read more
The holidays can be challenging. All that togetherness can be like squishing a passel of porcupines into a sardine can. In other words - not nice. On the other hand, there is a bright side. Po Bronson found it in the lives of families across the country. In this hour of To the Best of Our...Read more
What goes on inside the mind of a painter, or a musician, or a poet? What sparks creativity? In this hour of To the Best of Our Knowledge, new neuroscience takes us inside the creative mind. We’ll talk about brain imaging studies of jazz musicians, and cosmologist Brian Swimme explores the...Read more
For years poet and novelist Alice Walker told her friends she’d probably never write again. But the events of September 11 changed all that. And the poetry flowed. In this hour of To the Best of Our Knowledge, Alice Walker on the role of the poet in a time of war. Also, Iraqi poetry today. ...Read more
Have you ever heard of an “Uncreative Writing” course? In this class, students are penalized for showing any kind of originality. Instead, they’re rewarded for plagiarism, plundering and stealing. We’ll meet the man behind “Uncreative Writing” – poet Kenneth Goldsmith. Also,...Read more
Back in 1967, Noam Chomsky wrote a famous essay called "The Responsibility of Intellectuals." Chomsky was furious about what he called "the deceit and distortion surrounding the American invasion of Vietnam." And he urged intellectuals "to speak the truth and expose lies." So what is the...Read more
Walk into the children's section of any bookstore and the magic wands and secret portals almost materialize in front of you. Wizards, witches, demons, time travel, dragons, orphans, orphaned dragons – doesn't anyone know how to write a non-magical book anymore?! In this hour of To the Best of...Read more
Who are you? White or black, Muslim or Christian, working class or wealthy? Most of us rotate through many different cultural identities, at work and at home. And sometimes, reconciling them is hard.Read more
Supersized slabs of juicy ribs cooked over a wood fire until the meat slides right off the bone. Food doesn't get more American than barbecue. It's part of our roots. And it's tangled up in our racial history. In this hour, we celebrate barbecue and explore its secret history.Read more
Who says it's only humans who make art? Have you ever seen an elephant paint? Move over Jackson Pollock - elephant masterpieces are heading to the auction block! And when it comes to music well, Renee Fleming's got a nice voice, but have you have heard a whale sing? It's unbelievable. In this...Read more
The downhill skiers in Sochi know cold weather, but for real cold -- try diving into freezing water above the Arctic Circle! In this hour, some sports too cold even for the Winter Olympics.Read more
Was Henry David Thoreau a failure? Hardly. Today, he's considered one of America's great writers. But his mentor, Ralph Waldo Emerson, called him the worst kind of failure: a dreamer. At Thoreau's funeral, Emerson said Thoreau was born for greatness, but he lacked ambition. He was nor more than...Read more
Imagine losing your lover, mother, stepfather and sister in less than eight months. That's what happened to country music singer/songwriter Carlene Carter. Her mother is June Carter Cash and her stepfather is Johnny Cash. Carlene Carter drew on all of this loss and tragedy to create a new album...Read more
It will go down as one of the most amazing archeological discoveries in history. Homo naledi - a new species of human-like fossils found in South Africa - is already rewriting the story of human evolution. These 15 skeletons are the largest cache of pre-human bones ever found. But so far,...Read more
Homer called salt a divine substance. Salt taxes built empires across Europe and Asia. They even sparked a revolution. In this hour of To the Best of Our Knowledge, why salt is no ordinary rock. We’ll tell you how it’s changed the course of history. Also, the...Read more
When Charles Mingus died, his widow took his ashes to India and scattered them in the Ganges. But that wasn’t the end. In this hour of To the Best of Our Knowledge, Sue Mingus talks about the legacy of her late husband’s music: his spirituality, his anger, and his love. Also, a conversation...Read more
After World War Two, existentialism was all the rage in the U.S.A. College students rebelled by smoking European cigarettes and wearing black clothes and berets. Jean-Paul Sartre and Albert Camus felt that Americans were too self-confident and superficial to accept this dark, brooding...Read more